DMI Resources - Recommend Parish

The single most important survey item that drives people to respond that they would recommend their parish to a friend is a positive response to recommending their pastor. A parishioner who says they feel positively about their pastor is nine times more likely to recommend their parish.

A parishioner who responds positively to the prompt that their parish helps them grow spiritually as a Catholic through providing vibrant & engaging Sunday Masses are twice as likely to recommend their parish to a friend.

A vibrant and engaging Sunday Mass experience is not just a single component, but entails a holistic view of the parishioner experience, from 'parking lot to pew.'

If you have identified this as a potential opportunity for growth, Catholic Leadership Institute has put together a number of resources to help you address the Sunday Mass experience.

Find resources for the Sunday Mass experience here.

A parishioner who responds positively to the prompt that their parish helps them feel part of a community by making them feel welcome and accepted and are twice as likely to recommend their parish to a friend.

Find resources for Welcoming Community here.

A parishioner who responds positively to the prompt that their priests' homilies connect with their everyday life are 1.7 times more likely to recommend their parish to a friend.

Perhaps surprisingly, the final significant driver for parishioners to recommend their parish is the parish making information easy to find. Parishioners who respond positively to this are one and a half times more likely to recommend their parish.

Clear communication of Mass times and parish events through websites, social media, bulletins, and Mass announcements are critical in engaging your community. Find resources about how you can make parish information easier for your community to find.